Wine sellers then use the score to entice customers to purchase wines with a "verified" quality, and wine buyers seek out wines granted a high score when they are looking for a bottle that is guaranteed to be good.
If a business is going to spend millions of dollars developing a new product, for example, they are going to want to make sure the promotional materials for this product are well written and able to entice customers to make the purchase.
"I keep trying to entice you, but you seem immune to me," he teased.
So he had come up to entice Katie back.
The Ikshid, sovereign of Egypt and Syria, offered him a refuge, but Tuzun, fearing to see the caliph obtain such powerful support, found means to entice him to his tent, and had his eyes put out, Saphar 333 (October 944).