Retailers make a point to publicize kids' back-to-school clothes sales as the beginning of the school year nears.
How could he publicize a gift like that, if he actually possessed any ability?
All you need to do is publicize it in some sort of school media such as a newsletter within two months before the date of the fundraiser.
The jewelry designer will often publicize the fact that the ring is based on an original Edwardian design and may include a description of the original ring with the reproduction piece.
As one-off gestures went our 24-hour strike was highly effective even if we couldn't publicize it in our own paper.