Aid or support given by a patron

• sponsorship

  1. (uncountable) The state or practice of being a sponsor.
  2. (countable and uncountable) The aid or support provided by a sponsor; backing or patronage.

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  1. (uncountable) The state or practice of being a sponsor.
  2. (countable and uncountable) The aid or support provided by a sponsor; backing or patronage.

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• patronization

  1. patronizing behaviour or talk

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  1. patronizing behaviour or talk

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• backing

  1. Something forming a back:
  2. Support or aid:
  3. Approval or endorsement:

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  1. Something forming a back:
  2. Support or aid:
  3. Approval or endorsement:

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• auspice

  1. Protection or support; patronage.
  2. A sign indicative of future prospects; an omen:
  3. Observation of and divination from the actions of birds.

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  1. Protection or support; patronage.
  2. A sign indicative of future prospects; an omen:
  3. Observation of and divination from the actions of birds.

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• aegis

  1. Protection:
  2. Sponsorship; patronage:
  3. Guidance, direction, or control:

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  1. Protection:
  2. Sponsorship; patronage:
  3. Guidance, direction, or control:

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The commercial transactions of customers with a supplier

• traffic

  1. The passage of people or vehicles along routes of transportation.
  2. Vehicles or pedestrians in transit:
  3. The commercial exchange of goods; trade.

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  1. The passage of people or vehicles along routes of transportation.
  2. Vehicles or pedestrians in transit:
  3. The commercial exchange of goods; trade.

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• trade

  1. The business of buying and selling commodities, products, or services; commerce.
  2. A branch or kind of business:
  3. The people working in or associated with a business or industry:

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  1. The business of buying and selling commodities, products, or services; commerce.
  2. A branch or kind of business:
  3. The people working in or associated with a business or industry:

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• custom

  1. A traditional practice or usual way of doing something followed by a social group or people.
  2. The tradition or body of such practices:
  3. A habitual practice of a person:

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  1. A traditional practice or usual way of doing something followed by a social group or people.
  2. The tradition or body of such practices:
  3. A habitual practice of a person:

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• business

  1. The activity of buying and selling commodities, products, or services:
  2. The amount or volume of this activity:
  3. The variety of this activity in which a person is engaged:

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  1. The activity of buying and selling commodities, products, or services:
  2. The amount or volume of this activity:
  3. The variety of this activity in which a person is engaged:

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Customers or patrons collectively

• clientele

  1. The clients of a professional person or practice considered as a group.
  2. A body of customers or patrons:

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  1. The clients of a professional person or practice considered as a group.
  2. A body of customers or patrons:

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The political appointments or jobs that are at the disposal of those in power

• pork

  1. The flesh of a pig or hog used as food.
  2. Government funds, appointments, or benefits dispensed or legislated by politicians to gain favor with their constituents:
  3. To eat ravenously; gorge oneself. Used with out.

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  1. The flesh of a pig or hog used as food.
  2. Government funds, appointments, or benefits dispensed or legislated by politicians to gain favor with their constituents:
  3. To eat ravenously; gorge oneself. Used with out.

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• spoil

  1. To impair or destroy the value or quality of; ruin:
  2. To harm the character of (a child) by overindulgence or leniency.
  3. To plunder; despoil.

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  1. To impair or destroy the value or quality of; ruin:
  2. To harm the character of (a child) by overindulgence or leniency.
  3. To plunder; despoil.

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The support provided by a patron

• help

  1. To give assistance to (someone); make it easier for (someone) to do something; aid:
  2. To give material or financial aid to:
  3. To wait on, as in a store or restaurant:

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  1. To give assistance to (someone); make it easier for (someone) to do something; aid:
  2. To give material or financial aid to:
  3. To wait on, as in a store or restaurant:

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• encouragement

  1. The act of encouraging.
  2. The state of being encouraged.
  3. One that encourages.

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  1. The act of encouraging.
  2. The state of being encouraged.
  3. One that encourages.

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• guardianship

  1. The office or position of one acting as a guardian or conservator, especially in a legal capacity.

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  1. The office or position of one acting as a guardian or conservator, especially in a legal capacity.

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• recommendation

  1. The act of recommending.
  2. Something that recommends, especially a favorable statement concerning character or qualifications.
  3. Something, such as a course of action, that is recommended.

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  1. The act of recommending.
  2. Something that recommends, especially a favorable statement concerning character or qualifications.
  3. Something, such as a course of action, that is recommended.

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• commercial backing

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• sponsorship

  1. (uncountable) The state or practice of being a sponsor.
  2. (countable and uncountable) The aid or support provided by a sponsor; backing or patronage.

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  1. (uncountable) The state or practice of being a sponsor.
  2. (countable and uncountable) The aid or support provided by a sponsor; backing or patronage.

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• aid

  1. To provide assistance, support, or relief to:
  2. To provide assistance, support, or relief:
  3. The act or result of helping; assistance:

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  1. To provide assistance, support, or relief to:
  2. To provide assistance, support, or relief:
  3. The act or result of helping; assistance:

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• benefaction

  1. The act of conferring aid of some sort.
  2. A charitable gift or deed.

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  1. The act of conferring aid of some sort.
  2. A charitable gift or deed.

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• support

  1. To bear the weight of, especially from below; keep from falling, sinking, or slipping:
  2. To bear or hold up (an amount of weight):
  3. To keep from weakening or failing; give confidence or comfort to:

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  1. To bear the weight of, especially from below; keep from falling, sinking, or slipping:
  2. To bear or hold up (an amount of weight):
  3. To keep from weakening or failing; give confidence or comfort to:

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• aegis

  1. Protection:
  2. Sponsorship; patronage:
  3. Guidance, direction, or control:

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  1. Protection:
  2. Sponsorship; patronage:
  3. Guidance, direction, or control:

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• protection

  1. The act of protecting.
  2. The condition of being protected.
  3. One that protects:

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  1. The act of protecting.
  2. The condition of being protected.
  3. One that protects:

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• special privileges

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• financing

  1. The act of providing or raising funds or capital.
  2. Funds or capital provided by investors or lenders.

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  1. The act of providing or raising funds or capital.
  2. Funds or capital provided by investors or lenders.

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• grant

  1. To allow or consent to the fulfillment of (something requested):
  2. To give or confer officially or formally:
  3. To transfer (property) by a deed.

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  1. To allow or consent to the fulfillment of (something requested):
  2. To give or confer officially or formally:
  3. To transfer (property) by a deed.

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• assistance

  1. The act of assisting.
  2. Aid; help:

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  1. The act of assisting.
  2. Aid; help:

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Trade

• shopping

  1. See online store, bricks and mortar and shopping community.

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  1. See online store, bricks and mortar and shopping community.

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• trading

  1. Present participle of trade.
  2. Carrying on trade or commerce; engaged in trade.
  3. (rare) Frequented by traders.

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  1. Present participle of trade.
  2. Carrying on trade or commerce; engaged in trade.
  3. (rare) Frequented by traders.

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• commerce

  1. The buying and selling of goods, especially on a large scale, as between cities or nations.
  2. Intellectual exchange or social interaction.
  3. Sexual intercourse.

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  1. The buying and selling of goods, especially on a large scale, as between cities or nations.
  2. Intellectual exchange or social interaction.
  3. Sexual intercourse.

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Condescension

• condescending favor

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• brazenness

  1. The characteristic of being brazen.

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  1. The characteristic of being brazen.

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• sufferance

  1. Patient endurance, especially of pain or distress.
  2. Suffering; misery.
  3. Sanction or permission implied or given by failure to prohibit; tacit consent; tolerance.

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  1. Patient endurance, especially of pain or distress.
  2. Suffering; misery.
  3. Sanction or permission implied or given by failure to prohibit; tacit consent; tolerance.

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• insolence

  1. Arrogant conduct; insulting, bold behaviour or attitude.
  2. Insolent conduct or treatment; insult.
  3. (obsolete) To insult.

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  1. Arrogant conduct; insulting, bold behaviour or attitude.
  2. Insolent conduct or treatment; insult.
  3. (obsolete) To insult.

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• toleration

  1. Tolerance with respect to the actions and beliefs of others.
  2. Official recognition of the rights of individuals and groups to hold dissenting opinions, especially on religion.

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  1. Tolerance with respect to the actions and beliefs of others.
  2. Official recognition of the rights of individuals and groups to hold dissenting opinions, especially on religion.

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• patronization

  1. patronizing behaviour or talk

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  1. patronizing behaviour or talk

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• condescendence

  1. Condescension.

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  1. Condescension.

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• civility

  1. Courteous behavior; politeness.
  2. A courteous act or utterance.

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  1. Courteous behavior; politeness.
  2. A courteous act or utterance.

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• deference

  1. Submission or courteous respect given to another, often in recognition of authority.

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  1. Submission or courteous respect given to another, often in recognition of authority.

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