The Mastermind is there for the creepy effect of course, but he also convinces some contestants to work with him.
A man by the name of Frank Shailor was credited as being the mastermind behind the toaster as a contained unit, despite the fact that there were already toasters on the market other than the one manufactured by GE.
Aware of the great need for a line that focused on the unique shape of a woman, the unlikely mastermind collaborated with his cousin Yomi Martin and friend Ian Kelly to launch the collection.
Along came Ryan Seacrest, mastermind behind Keeping up with the Kardashian's, which just happens to star Brody's dad, Bruce Jenner and the Kardashian girls, with a proposal.
Check it out for yourself at www.kevinfederlinefanclub.com, though no promises can be made as to whether the mastermind behind PapoZao didn't start the site himself.