When preparing for a number of management interviews, you bat around the idea of carrying a briefcase into your potential boss' office; since briefcases are professional, they boast organization, and they make you look darned responsible.
They're indie cred is strong - they are on SubPop Records, after all - but their too darned catchy hooks are downright irresistible to all who encounter them.
Flannel Nightgowns: This style is warm, cozy, and lasts forever, and it can be darned and patched easily to keep it wearable as it ages.
Just like those darned Lay's potato chips, once you start buying Beach Bunny Swimwear, you just can't stop.
It's as safe as watching TV and a darned sight more fun.