To save a couple of dollars, try going to a matinee showing.
Well, we had another jolly matinee of course.
Even in a world with television and movies, people still head out to see a great night (or matinee!) of theater because of the glory these shows can bring.
Today, the movie matinee has degenerated somewhat into simply a lesser-cost earlier movie showtime, and for newly-released blockbusters, theater chains don't even offer matinee prices.
Usually, any time before 5 p.m. is considered a matinee.